diversify

/dai'və:sifai/
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diversify

The company decided to diversify its product line.

Definition
  1. Verb:
    • To make or become more varied or diverse: To introduce variety into something, or to expand the range of products, activities, or investments.
    • To spread into new areas or categories: To expand operations or interests into different fields to reduce risk or to grow.
    • To produce variety in biological contexts: For a group of organisms to evolve into a variety of forms.
Usage and Examples
  • Verb:
    • The farmer decided to diversify his crops to protect against market fluctuations. (He added different types of plants to his fields.)
    • To ensure stability, investors are advised to diversify their portfolios. (They should spread their money across different types of investments.)
    • The company plans to diversify by launching a new line of software products. (It will expand its business into a new area.)
Advanced Usage
  • "to diversify into": To expand business operations or activities into a new area.
    • The retail chain is diversifying into the hospitality industry.
  • "to diversify away from": To reduce dependence on a single thing by developing alternatives.
    • The country's economy needs to diversify away from oil exports.
Variants and Related Words
  • Diversification (n): The process of making or becoming more diverse.
    • The diversification of the economy took several years.
  • Diversified (adj): Characterized by variety.
    • She has a very diversified set of skills.
Synonyms
  • Branch out: To expand into new areas.
  • Variegate: To diversify in appearance, especially with different colors.
  • Expand: To increase in range or scope.
Different Meanings
  1. Business/Finance: To spread investments or business interests across various areas to minimize risk.
    • The fund manager diversified the assets.
  2. Biology: For a lineage of organisms to evolve into a variety of forms adapted to different environments.
    • The species diversified rapidly after colonizing the archipelago.
  3. General Use: To add variety to something.
    • You should diversify your reading list.
Phrasal Verbs / Common Collocations
  • Diversify across: To spread investments or activities over different categories.
    • It's wise to diversify across different market sectors.
  • Diversify one's interests: To develop a wider range of activities or hobbies.
    • In retirement, he diversified his interests to include painting and gardening.
Related Idioms
  • "Don't put all your eggs in one basket": This idiom conveys the core principle behind the financial meaning of —spreading risk to avoid total loss.
    • The CEO reminded the board to diversify, saying, "We can't put all our eggs in one basket."
diversify

The company decided to diversify its product line.

Verb
  1. vary in order to spread risk or to expand
    • The company diversified
  2. spread into new habitats and produce variety or variegate
    • The plants on this island diversified
  3. make (more) diverse
    • diversify a course of study

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