underprice

Found in Anh - Anh (Wordnet)

Definition Verb : To sell at a price lower than the standard, fair, or competitive market value, often artificially low. This action is typically done to gain a market advantage, attract customers, or undersell competitors. Usage The verb "underprice" describes the deliberate commercial action of setting a price below what is considered normal or cost-effective. It is a transitive verb, requiri...